oc2much@yahoo.com1. Overview
The phone accessories business in Nigeria is one of the most underestimated daily-cash businesses in the country. While many people chase complex online ideas, millions of Nigerians buy chargers, earphones, power cables, screen guards, and phone cases every single day.
Nigeria has over 200 million people, and smartphones are no longer luxury items—they are survival tools. From students and traders to ride-hailing drivers and office workers, phones constantly need accessories due to power issues, wear and tear, and cheap replacements flooding the market.
This makes phone accessories a high-rotation business: items sell fast, customers return often, and profit margins are strong. With strategic stocking and location, this business can generate ₦150,000–₦180,000 monthly profit from a small kiosk, table, or backpack setup.
2. Market Opportunity
Why This Business Works in Nigeria
- Constant phone damage due to unstable electricity
- Frequent accessory replacement (chargers, cables, earphones spoil fast)
- Impulse buying behavior (customers buy without long consideration)
- Huge youth and working-class population
Target Customers
- Students
- Commercial drivers
- Office workers
- Market traders
- Ride-hailing drivers
- Phone repair technicians
Demand Reality
People don’t “plan” to buy phone accessories — they buy urgently. Once a charger spoils or earphones stop working, replacement is immediate. This urgency is what makes the business powerful.
Competition exists, but customers prioritize:
- Availability
- Price
- Proximity
- Speed
Not branding.
3. Startup Cost Breakdown (₦)
| Item | Estimated Cost (₦) |
|---|---|
| Fast chargers (10 pcs) | 25,000 |
| USB cables (15 pcs) | 12,000 |
| Earphones (10 pcs) | 15,000 |
| Power banks (5 pcs) | 20,000 |
| Phone cases & screen guards | 10,000 |
| Display rack / table | 8,000 |
| Branding (banner, stickers) | 5,000 |
| Miscellaneous | 5,000 |
| Total Startup Cost | ₦100,000 |
💡 You can start smaller with ₦50k and scale weekly.
4. How to Earn ₦180,000 Monthly
Average Pricing (Retail)
- Fast charger: ₦3,500 – ₦5,000
- USB cable: ₦1,500 – ₦2,500
- Earphones: ₦2,500 – ₦4,000
- Power bank: ₦8,000 – ₦15,000
- Screen guard: ₦1,000 – ₦1,500
Daily Sales Scenario
- 3 chargers × ₦4,000 = ₦12,000
- 4 cables × ₦2,000 = ₦8,000
- 2 earphones × ₦3,000 = ₦6,000
- 1 power bank × ₦10,000 = ₦10,000
Daily Revenue: ₦36,000
Monthly Revenue (25 days): ₦900,000
Monthly Expenses
- Restocking: ₦650,000
- Miscellaneous: ₦70,000
Net Monthly Profit
₦180,000 – ₦200,000
5. Step-by-Step Business Setup
Step 1: Source Quality Accessories
Buy from wholesalers in:
- Computer Village (Lagos)
- Wuse (Abuja)
- Online bulk vendors
Avoid ultra-cheap products — returns destroy trust.
Step 2: Choose the Right Location
Best locations:
- School gates
- Bus stops
- Markets
- Phone repair clusters
- Busy streets
Foot traffic matters more than shop size.
Step 3: Smart Display
Use:
- Hanging chargers
- Visible power banks
- Bright price tags
People buy what they see clearly.
Step 4: Bundle for Profit
Examples:
- Charger + cable discount
- Screen guard + case bundle
Bundles increase average order value.
6. Challenges & Practical Solutions
Challenge 1: Fake or Low-Quality Products
Solution: Test all items before selling. Offer short-term replacement guarantee.
Challenge 2: Price Undercutting
Solution: Compete on availability and speed, not lowest price.
Challenge 3: Theft or Damage
Solution: Secure display, minimal night exposure, daily stock count.
7. Profit Projection
| Metric | Value |
|---|---|
| Startup Capital | ₦100,000 |
| Monthly Revenue | ₦900,000 |
| Monthly Profit | ₦180,000 |
| Break-even Time | 2–3 weeks |
| Scalability | High |
Once stable, adding phone repairs or SIM sales can double profit.
8. Feasibility Verdict
Feasibility: HIGH
✔ Low technical skill required
✔ Fast-moving products
✔ Daily cash flow
✔ Scales easily
✔ Works in any Nigerian city
9. Final Verdict
The phone accessories business in Nigeria is not glamorous, but it is brutally profitable when done correctly. It thrives on urgency, repetition, and Nigeria’s phone-dependent lifestyle.
If you want a real, daily-income business that doesn’t depend on algorithms, online ads, or long waiting periods, this is one of the most reliable small-scale ventures available today.
